The Big Reveal: Our 2016 Campaign

October 22, 2016

We're pleased to launch our latest imagery from our 2016 campaign shoot. We wanted to capture our favorite nail designs that are classic and sophisticated year round, so we worked with the incredible photographer Carissa Gallo and our talented art director Lotta Nieminen to bring this vision to life. 

Our concept for the shoot was Endless Summer, and we followed our lovely Australian model Rosie Tupper on an idle, dreamy day. The warm breeze follows her from the beach to the pool and to the shade of her garden. With modern, refined nail designs like luxe gold foils, crisp moons, grown-up glitters, and graphic negative space–there's a manicure for everyone. 

The Big Reveal: Our 2016 Campaign
The Big Reveal: Our 2016 Campaign
The Big Reveal: Our 2016 Campaign
The Big Reveal: Our 2016 Campaign
The Big Reveal: Our 2016 Campaign